Privacy Policy

Last updated: 26 January 2026

1. Introduction

Capital Painters Specialists ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

We operate in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Data Controller

Capital Painters Specialists is the data controller responsible for your personal data. If you have any questions about this Privacy Policy or our data practices, please contact us at:

  • WhatsApp: +44 7865 380 672
  • Phone: 07865 380 672
  • Website: capitalpaintersspecialists.com

3. Information We Collect

We may collect the following types of personal information:

Information You Provide Directly

  • Phone number - to contact you regarding your quote or booking
  • Postcode - to determine service availability and provide accurate quotes
  • Service type - the type of work you need (painting, mould treatment, damp treatment)
  • Property type - whether you live in a flat, house, or other property
  • Timeframe/urgency - when you need the work completed
  • Photos/videos - images you send to help us assess the work required
  • Name - if provided during communication

Information Collected Automatically

  • Device information - browser type, operating system, device type
  • Usage data - pages visited, time spent on site, click patterns
  • IP address - for analytics and security purposes
  • Cookies and similar technologies - for site functionality and analytics

4. How We Use Your Information

We use your personal information for the following purposes:

  • Providing quotes - to assess your requirements and provide accurate pricing
  • Communication - to contact you via WhatsApp, phone, or other channels about your enquiry
  • Service delivery - to arrange and complete the work you have requested
  • Marketing - with your consent, to send promotional information about our services
  • Analytics - to understand how our website is used and improve our services
  • Legal compliance - to comply with applicable laws and regulations

5. Legal Basis for Processing (GDPR)

We process your personal data under the following legal bases:

  • Contract - processing necessary to fulfil a contract with you or take steps prior to entering a contract (e.g., providing quotes)
  • Legitimate interests - processing necessary for our legitimate business interests, such as improving our services and marketing
  • Consent - where you have given explicit consent for specific processing activities
  • Legal obligation - processing necessary to comply with legal requirements

6. Third-Party Services & Data Sharing

We may share your information with the following third parties:

TikTok Pixel

We use TikTok Pixel for advertising and analytics purposes. TikTok may collect information about your device, browsing activity, and interactions with our ads. For more information, see TikTok's Privacy Policy.

WhatsApp

When you contact us via WhatsApp, your messages and media are processed by WhatsApp (Meta). See WhatsApp's Privacy Policy for details.

Service Providers

We may share information with trusted service providers who assist us in operating our website, conducting our business, or servicing you, provided they agree to keep this information confidential.

7. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, including:

  • Quote enquiries - retained for up to 2 years to handle follow-up enquiries
  • Completed projects - retained for up to 6 years for warranty and legal purposes
  • Marketing data - retained until you withdraw consent or unsubscribe
  • Analytics data - typically retained for up to 26 months

8. Your Rights

Under the UK GDPR, you have the following rights regarding your personal data:

  • Right of access - request a copy of your personal data
  • Right to rectification - request correction of inaccurate data
  • Right to erasure - request deletion of your data ("right to be forgotten")
  • Right to restrict processing - request limitation of how we use your data
  • Right to data portability - receive your data in a structured format
  • Right to object - object to processing based on legitimate interests or for marketing
  • Right to withdraw consent - withdraw consent at any time where processing is based on consent

To exercise any of these rights, please contact us via WhatsApp at +44 7865 380 672 or call 07865 380 672.

9. Cookies

Our website uses cookies and similar tracking technologies to improve your experience and analyse site usage. Types of cookies we use include:

  • Essential cookies - necessary for basic site functionality
  • Analytics cookies - help us understand how visitors use our site
  • Advertising cookies - used for targeted advertising (e.g., TikTok Pixel)

You can control cookies through your browser settings. Note that disabling certain cookies may affect site functionality.

10. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure.

11. International Data Transfers

Some of our third-party service providers (such as TikTok and WhatsApp) may transfer your data outside the UK/EEA. Where this occurs, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or adequacy decisions.

12. Children's Privacy

Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If we become aware that we have collected data from a child, we will take steps to delete it.

13. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.

14. Complaints

If you have concerns about how we handle your personal data, please contact us first. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO):

15. Contact Us

For any questions about this Privacy Policy or to exercise your data rights, contact us:

  • Business Name: Capital Painters Specialists
  • WhatsApp: +44 7865 380 672
  • Phone: 07865 380 672
  • Website: capitalpaintersspecialists.com
  • Service Area: London & Greater London, UK